U.S. Countertops: $37.7 Billion by 2026

CLEVELAND – Demand for U.S. kitchen countertops will rise to a retail value of $37.1 billion in 2026, according to a study produced by industry analysts.

According to the Freedonia Group’s Kitchen Countertops, production will grow 5.0% annually to 662 million ft² in 2026., valued at $37.3 billion. Gains will be supported by various factors, including:

• consumers trading up to more-expensive materials such as granite and engineered stone to improve home values
• trends for larger kitchens with more counter space;
• rising commercial construction; and
• extended backsplashes in kitchens using materials matching the countertops.

New housing construction and home remodeling began to normalize in 2022 following exceedingly high levels in 2021. The study notes that this trend will continue through the forecast period, limiting even greater demand gains.

The study also reveals that, in 2021, engineered stone become the most used U.S kitchen countertop material, surpassing laminate, previously the perennial leader. Through 2026, engineered stone will significantly expand its leading market share to account for 44% of kitchen countertop demand.

Laminates will continue to fall out of favor, with more expensive types like natural stone seeing use instead.

Rapidly rising in popularity as an alternative to engineered stone and granite, porcelain slab is expected to be the fastest growing kitchen countertop material.

The study is available on individual license for $2,900, with a corporate license offered for $5,500. For more information, contact The Freedonia Group at https://www.freedoniagroup.com/.◙