LATICRETE Launches Live TechService

LATICRETEBETHANY, Conn. — LATICRETE launches the installation material industry’s first Live Chat online technical service functionality of its kind.

The instant assistance allows customers to connect directly with a LATICRETE Technical Services representative via web chat, email or phone call. Agents are available daily from 8 a.m.-6 p.m. Eastern Time.

“Live Chat raises the bar for the entire industry, with LATICRETE leading the way,” said Mitch Hawkins, technical services manager at LATICRETE. “We’ll be able to provide instant, easy-to-access, five-star service to our customers across the globe by whichever means is most convenient for them.”

LATICRETE Live Chat, which is available on every page of the company’s website, can be accessed through computers, tablets or smartphones without having to download an app.

Live Chat allows the technical services team to instantly address the current situation at hand while providing customers everywhere with instant access to information and assistance.


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