Dykstra New Sales/Mktg VP at Braxton-Bragg

KNOXVILLE, Tenn. — Braxton-Bragg announces Jeff Dykstra is the company’s new vice president of sales & marketing, concentrating on sales strategy, analytics and benchmarking.

Jeff Dykstra“It is exciting to join such a successful team, and help take them to the next level,” says Dykstra. “My focus is analyzing and executing Braxton-Bragg’s go-to-market strategy, while enhancing our overall marketing presence.”

Dykstra comes to Braxton-Bragg with a track record of more than 20 years in building and leading high-performance sales organizations to achieve and exceed business development, market share, and revenue goals.

He also has experience in team training, coaching /development and building key partnerships. Most recently, he was the Field Sales Manager for Gustave A. Larson HVAC, leading 10 stores across six states and growing sales 46% in three years.

“Jeff has a reputation for building a transparent, collaborative business culture, while strategically increasing sales,” says Braxton-Bragg CEO Rick Stimac. “This skill set is the perfect puzzle piece to complete our executive team.”

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